RECENTLY PERSON A AND THE GROUP HAVE BEEN TRING TO CLAIM THAT COMPANIES DON'T DIVERSIFY AND BRANCH OUT INTO OTHER SECTORS - IMBECILES Recently, the group has started claiming that there is no such thing as companies branching out into other sectors. This group is imbecilic/ignorant! As soon as the group decides they want to believe a thing (or not believe a thing) the group convinces itself of it - and reality doesn't enter into it. This group would convince itself up is down, left is right if it wanted to! THEY ARE IGNORING THE ADVERTISING STANDARDS AUORITY - OH MY GOD!!!! They want to believe that a plumber could start a boiler instillation but that a business man who hires an experienced plumber cant start a boiler instillation company. There is a lot you can learn about the boiler instillation sector without even consulting a plumber. For example the Energy Saving Trust reviews various boilers and grades them. Or for example, you can look around seeing what deals other boiler installation companies offer. At some point you will be in consultation with experienced plumbers. And you will be hiring experienced plumbers to help build and run the boiler installation side of the company. Which of course includes hiring a large number of plumbers who then install the boiler. Also, boiler manufacturing companies will see A Shade Greener as a potential majour customer and would want to active help them out in the branching out process (A Shade Greener have struck a £50M deal with a solar panel manufacturer - so yeah they are a potential majour customer!). This business man had resources. He had monitory resources. He has personal resources. There are various type of jobs at the company who's skill set is transferable to other products of the company. There are PR/marketing, legal personal (they had an in house legal team), accountants, IT guys, community relations manager (conduit between the customers/public and the company), perhaps higher level personnel like the operations manager. This businessman already had a track record for building new innovative business. A Shade Greener invented the free solar panel installation industry in the UK and was the largest such company in the UK. ---- DRAGON'S DEN EXAMPLE I saw this episode of dragons den where the dragon asked "what is to top other people from doing what you are doing?". The budding entrepreneur said "You need expertise, in this, you need expertise in another thing, you need expertise in this other thing. It is highly unlikely that you would be able to put together such a team." To which the dragon relied "If I want an expert in this thing all I have to do is put an ad and they would be lined up outside my door, if I want an expert in this other thing all I have to do is put an ad and they would be lined up outside my door. You are deluded if you think that I cant do what yo can do!" This same reasoning applies to a businessman who wants to start of a boiler installation company! Imagine if people turned up to dragon's den saying "There are these boxes which heat up water and we want to do is we want to install these boxes in people's houses. That way people will readily have access to hot water." The dragon would then say "That sounds very interesting. But what is to stop me from doing what you are doing?". Then the entrepreneur would say "Oh you couldn't possible do what we are doing because it is unlikely you can find people with our expertise". To which the dragon would say "YES I CAN, THEY ARE CALLED PLUMBERS!!!!"